The pillowcase is, along with the fitted sheet, the piece of bed linen that has the most direct contact with the guest, and yet it is common for it to receive less purchasing attention than sheets or duvets. That lack of attention is a mistake: the pillowcase is the first thing the guest touches when resting their head, and its feel, fit and condition have a direct impact on the perceived quality of the entire bed linen set.
This guide explains which types of pillowcase exist, which material and thread count to choose, how to correctly match the pillowcase to the pillow and bed size, and how to calculate the stock needed for efficient laundry management.

Types of Pillowcase According to Closure
Housewife Pillowcase
The housewife pillowcase — the internationally recognised term for this style — is the standard model in professional hospitality. It has a fabric flap sewn inside the opening that holds the pillow in place without requiring an additional fastening — buttons, zip — which simplifies both placement during housekeeping and industrial laundering, as there are no hard components that could damage the washing machine drum or catch on other items.
It is the recommended model for hospitality of any category for its operational practicality: quick to fit, with no components that can break or be lost, and fully compatible with industrial washing and drying at high temperatures.
Buttoned Flap Pillowcase
Some upper-category hotels use pillowcases with a row of fabric buttons on the opening, offering a more elegant finish and a firmer hold than the simple flap. This model is more common for decorative pillows or bed cushions than for the daily-use pillowcase, as buttons take longer to fasten and represent a potential point of failure with repeated industrial laundering.
Oxford Pillowcase
The Oxford pillowcase has a flat border sewn all around the perimeter, extending a few centimetres beyond the outline of the pillow, creating a decorative frame. It is a common model in upper-category hotels for decorative pillows on the made bed, but it is not the functional format for daily use due to its greater ironing complexity and more decorative than practical character.
Material: Consistency with the Rest of the Bed Linen
The pillowcase should be of the same material and quality as the sheet from the same set, both for aesthetic consistency and laundry practicality: washing and drying every piece of the same set with the same protocol is more efficient than managing different materials with different care requirements.
100% combed cotton percale: the most widely used option in professional hospitality, with the same durability and feel profile we have described for sheets: resistant to repeated industrial laundering, cool to the touch and good value for money in the 180–300 thread count range.
Polyester-cotton blend: the most practical option for high-volume hospitality for its lower creasing and greater resistance to frequent washing, particularly relevant for the pillowcase as it is the piece most handled during daily housekeeping.
Egyptian cotton or sateen: for upper-category and luxury hotels, the Egyptian cotton or quality sateen pillowcase offers the premium tactile sensation expected in that segment, while maintaining consistency with sheets from the same range.
How to Choose the Correct Pillowcase Size
The pillowcase size must correspond exactly to the size of the pillow being used, with a slightly larger margin allowing the pillow to be inserted without tension but without so much excess fabric that the pillowcase looks loose and untidy.
| Pillow Size | Recommended Pillowcase Size |
|---|---|
| 40x40 cm (decorative cushion) | 40x40 cm or 45x45 cm |
| 50x70 cm (standard single) | 50x70 cm to 50x75 cm |
| 50x90 cm (long double pillow) | 50x90 cm to 50x95 cm |
| 65x65 cm (Euro/square) | 65x65 cm to 70x70 cm |
A common mistake in hospitality is buying one-size-fits-all pillowcases for pillows of different sizes, which leads to a poor fit: pillowcases that are too tight and split at the seams with use, or pillowcases that are too loose and give the made bed an untidy appearance.
Thread Count and Weight: What to Prioritise for the Pillowcase
Unlike the fitted sheet, which withstands more mechanical stress from fitting to the mattress, the pillowcase has a gentler use and its main function is direct contact with the guest's facial skin. This means softness to the touch carries relatively more weight in choosing the pillowcase than for other bed linen pieces.
For 3–4 star hospitality, a thread count of 200–250 in cotton percale offers an optimum balance between softness, durability and cost. For 5-star and luxury hotels, thread counts of 300 or above, or the use of cotton sateen, perceptibly elevate the tactile experience for the guest.
Colour: White as Standard and Its Alternatives
White remains the absolute standard for hotel pillowcases for the same reasons as the rest of the bed linen: it communicates cleanliness, allows industrial bleaching and is the most versatile option for matching any room style.
Some boutique hotels or those with a strong design identity use pillowcases in soft colours — pearl grey, beige, very pale blue — coordinated with the rest of the bed linen, although this requires managing a more careful washing protocol without aggressive bleaching and more complex stock control by colour than with single white.

How Many Pillowcases Does Your Hotel Need
The pillowcase stock calculation follows a slightly different logic from sheets because the number of pillows per room can vary — between 2 and 4 pillows per double bed is common in upper-middle-category hospitality — which multiplies the need for pillowcases relative to sheets.
Basic formula: number of pillows in the hotel × 3 (one in use, one in the laundry, one in reserve) is the recommended minimum calculation. For hotels with outsourced laundry or longer wash cycles, the safety factor can rise to 4.
Given that the pillowcase has a relatively low unit cost compared to the sheet, maintaining a generous stock does not represent a high cost in the total bed linen budget, and significantly reduces the risk of stock shortages on high-occupancy days.
Looking for hotel pillowcases with the right quality and fit for your bed linen?
View hotel pillowcases →